Our values

Seek to Serve – We put the customer first.

Continuously Learn – Our passion for learning, keeps us on the cutting edge.

Respect – People of all backgrounds, genders, religions, ages, and abilities deserve our respect.

Align – Our team objectives and goals are shaped by the needs of our customers

Do well by doing good – We engage with our community and are responsible environmental stewards.

Enjoy – We hope you enjoy your experience at Midtown Tech, as much as we enjoy helping you. Our main goal is to enable you to enjoy your Apple lifestyle.

Our team

Graham Goodall

President and Owner

Graham developed a passion for Apple products at a young age through music and graphic arts. He honed his skills at Sheridan College as a Graduate of Photography.  After some experience in professional photography he realized that engaging with people to help them with their technology needs was his calling … and the rest is history.  Graham’s other passions include enthusiastic support for the Leafs and Jays and fishing with his wife.

Ted Georgedakis

Store Manager

Ted brings and extensive experience is all aspects of operating an Apple Authorized Reseller and Service Provider having successfully played that role in another business. He and Graham shared a common vision for excellence in customer service. So when Graham took on the challenge of setting up Midtown Tech they decided to partner to bring that vision to reality. They also share a common belief in and enthusiastic support for the Leafs.

Binoy Thacharakkal

Senior Apple Certified Technician

Binoy is our Senior Technician here at Midtown Tech. He is responsible for our entire service department. Binoy has had a love for technology since he was a small boy.
His technical ability is matched by his passion for Apple. Binoy’s greatest strength is his genuine desire to help people. He treats every customer’s device like it is his own